Established in 1884, Breitling is a Swiss luxury watchmaker based in Grenchen, Switzerland. Founded by Léon Breitling a skilled watchmaker who crafted both timepieces and intelligent measuring tools in his workshop in Saint-Imier. Breitling is well known for precision-made chronometers designed for aviators. In 1889, a patent was granted to Breitling which distinguished it from competitors through its sleek design, simple manufacturing process, and easy maintenance. In 2017, Georges Kern was appointed as the new CEO of Breitling, marking a new era for the brand.

Based on the 3S model, Sales, Service, and Spare, Breitling helped Sonraj in setting up a Swiss-class aftercare sales center in Karachi. The state-of-the-art facility is considered the best aftersales service center for horology in Pakistan and one of the best in the region.

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